UPA MN October 2010 Meeting - It's Coming From Inside the House: Discovering the Mobile User

  • 14 Oct 2010
  • 6:00 PM - 8:00 PM
  • Clockwork Active Media Systems - Minneapolis, MN

Registration

  • 1 Professional Membership + Event Fee
  • With proof of student status.

Registration is closed

Speaker: Bob Burns, Lead Mobile UX Designer, Best Buy

Topic:  It’s Coming From Inside the House: Discovering the Mobile User

Register : By 5:00 p.m. on Monday October 11, 2010 @ http://upamn.org 

Location:

Clockwork Active Media Systems
1501 East Hennepin Avenue
Minneapolis, MN 55414


Program Agenda:
  • 6:00 pm: Registration and networking
  • 6:30 pm: Presentation and discussion

Refreshments: Hors D'oeuvres and Beverages Provided.

Program Details:

This talk will address how user research for Best Buy’s mobile site challenged our understanding of the mobile customer. It will also look at the evolution of the mobile website over the last year and examine how user insights have informed changes to the site.  


Speaker Bio:

Bob began his career in interaction design working with Studio Archetype in New York during the dotcom boom of the 1990s.  He was a member of Sapient’s site development team and has worked on projects for United Airlines, Goldman Sachs and the New York Times. He was a User Experience Designer with Blue Cross Blue Shield of MN and Lead Interaction Designer for the healthcare start-up Carol.  He is currently the lead Mobile User Experience Designer with Best Buy.  

 

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